Real Reason Why Roman Reigns V Riddle Is Happening On SmackDown

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The match was rumoured to take place at Money in the Bank.

Roman Reigns is set to make his first defence of the Undisputed Universal Title against Riddle this Friday on SmackDown. The match was initially rumoured for Money in the Bank, but WWE have pulled Reigns from the premium live event, and Reigns won’t be appearing on the event in any capacity. 

According to Dave Meltzer of the Wrestling Observer Newsletter, the match was pulled from Money in the Bank, as there was “no financial incentive” to book Reigns on the show.

Meltzer stated:

Well, the bigger issue is they want to make money and they’ve already made their money off Peacock. So, putting Roman Reigns on Money in the Bank means absolutely zero to WWE. They don’t make one dime if more people watch it because Roman Reigns is on there. But, if they do big SmackDown ratings as a result of Roman Reigns defending the title on the show, well, then it comes time to renew your television deal and you make even more money. So, we knew this was going to happen when they sold to Peacock, and that is that you ain’t going to get those pay-per-views you used to get. You’re going to get something, and they’re going to give you matches, but like the big stuff, I mean it’s going to be at WrestleMania or it’s going to be in Saudi Arabia, or you know, wherever they’re going to give the most money for this stuff”. 

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